Logo Crisp Blog

The Ultimate Secret in Picking The Right Logo Package

While having multiple options are a good thing, sometimes it can get quite difficult to figure out which is the best for your business. Some advice before you pick your plan: don’t stress about it too much. You can change plans at any time by contacting our customer support and you just have to pay the difference to upgrade your package! A great solution if you ever find yourself in a sticky situation.

1. Assess What You Currently Have

Take a notepad and start writing down all your ideas for your brand. How do you picture your logo when you think about your company? What colors do you have in your mind? Do you find inspiration from an already existing logo?

During this step, you need to answer some questions to yourself and make sure your ideas make sense to you altogether. You need to figure out how do you picture your company, so maybe it is a good idea to have a brainstorm to get all those ideas out (even if there are some bad ones). Make a list of words that describe your brand and how you want it to be perceived. Think like a person who belongs in your target demographic and tries to remember what’s important to them.

Never forget to check out your competition, check out what’s already out there, what works well with their audience and what you should avoid. Be sure to set yourself apart from the competition.

2. Set Your Budget

Before picking a plan, you’ll need to figure out how much you can realistically spend. How much should a logo design cost? There is no average logo design cost! For every designer who charges $300 for a logo design, there’s someone else who charges $10000. You’ll also quickly realize that high prices don’t always equal high quality.

There’s a lot to think about so what’s the best way to go about building a graphic design budget?

  • Estimate your monthly income
  • List your fixed design expenses
  • List your variable design expenses
  • Anticipate your one-time design expenses
  • Create a budget

Once you know your creative needs and have an idea of how much you are able to allocate toward design expenses, you can start researching the best design solutions for your budget.

3. Compare and Pick Plans

This is the part where things can get overwhelming, especially if you don’t have that much knowledge about graphic design.

As you will realize instantly, different plans offer different features.

Image 1 - LogoCrisp  Pricing Plans

Up and coming businesses and startups will sway towards the Business and Deluxe Plans. The biggest companies that want a custom solution for their logos will pick the Enterprise plan.

If you’re looking into the features, when you look at the Business plan, it is ideal for someone who is just starting and wants a cheaper and simple solution maintaining high quality. 

When you’re thinking about getting the Deluxe plan, you should consider if you’re going to use the Social Media to market yourself out there or/and if you’re going to be using vector files to print anything from business cards to billboards signs (vector files don’t lose quality when resized).

In case you’re looking for a custom solution for your logo design you should pick the Enterprise plan which allows you to have direct contact with our expert graphic designer, this is a valuable asset to have.

Always keep in mind that having someone who has made a career by doing this on a daily basis is a big contribution to your company and can end up being a deciding factor for your customers!

Conclusion

After you’ve decided on your logo design and had the chance to use for a while, you may want to reassess your needs so don’t forget you can always upgrade your package. Also, if there’s any detail you want to change in your logo you can always contact our customer support because there’s no better place for you to be asking for assistance than with us!

userclock-o linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram